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Travel & transport: the digital revolution in motion

The transportation sector is undergoing a major transformation. Between the rise of digital technology, ever-evolving customer expectations, and environmental demands, travel and transport players must reinvent themselves. Through digital transformation, automation, and the Internet of Things (IoT), these industries are modernizing to improve efficiency, enhance safety, and deliver ever smoother experiences.  Connectivity, Performance, and User…

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Sustainable finance: reconciling economic performance and environmental impact

For several years now, finance has been undergoing a profound transformation. Faced with environmental, social and governance (ESG) challenges, financial players are reviewing their priorities. It’s no longer just a question of maximizing profits, but also of taking into account the long-term impact of investments on the planet and society. This evolution has given rise…

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Remote working & ESG: A lasting asset or a challenge for companies ?

Since the health crisis, telecommuting has become a must-have model for many companies. Popular for its flexibility, it also raises challenges in terms of sustainability and social responsibility. Its impact on ESG criteria (Environment, Social and Governance) is complex and merits in-depth analysis. How can we maximize its benefits while limiting its negative effects? Here’s…

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Blockchain: The future of academic certification

In an educational landscape undergoing rapid digital transformation, the question of the authenticity and security of academic diplomas is becoming increasingly acute. Blockchain is emerging as an innovative and effective solution to these challenges. By guaranteeing the integrity, traceability and accessibility of academic certifications, this technology is redefining standards for the recognition of skills and…

Migration Data

Successful migration to HubSpot with DeepKubeHub: Turning data into a strategic asset

As businesses increasingly prioritize personalized customer engagement and agile marketing strategies, many are turning to HubSpot as their CRM of choice. Its intuitive interface, powerful automation capabilities, and open ecosystem make it a go-to platform for driving multichannel performance. Yet, many organizations remain trapped in legacy CRM systems, hesitant to migrate due to concerns over…